It has been exactly 3 months since I last posted something new on the blog. And it pains my heart.
When I first started blogging regularly, it was easy for me to do. I was a surplus of energy and excitement about writing. I was posting like 5-6 times a week, which even for a seasoned, professional blogger, is a lot! The words and outfits were just flowing out of me, and nothing could stop me.
While I still feel a total passion for blogging, I’ve had some major writer’s block. Like major. I can’t even tell you how many times I’d open my computer with every intention to write, and I just stare at the screen. Nothing happened. My brain just froze, and after like 20 minutes of nothing, I just give up. I haven’t felt the same drive and compulsion I did before to write about my life, travels and style.
I’ve been asking myself what could have caused this pause. I’ve had a lot going on in my personal life – getting engaged, planning a wedding, expanding my responsibilities at work, knee injury, general mental fatigue – which I think has a lot to do with the writer’s block. I just don’t have the same excess energy I did at this time last year.
But more than that, I’ve really been critically thinking about my blog. All this excess time not spent writing has been spent analyzing, reflecting and evaluating what this blog even really means to me. I have been asking myself “Why am I doing this?” and “What value do I want this endeavor to add to my life” and “what do I want to do with this moving forward?”.
I’m working myself back up to writing, and with a trip to Mexico right around the corner, I hope to get my creative juices flowing. I also attended the Women in Travel Summit back in March, which helped me answer a few of those lingering questions about my blog. Thankfully, the conference helped me a lot and led me to the following realizations:
- I put a lot of pressure on myself to make my blog more “professional” and less personal. Lately, my inner monologue has been pretty critical, which is a big part of why I’m not able to write. I took the fun out of it for myself by always thinking “How can I grow my audience?” or “How is my brand appearing to readers?” I started this blog as a fun outlet of expression, and by over-criticizing myself, I lost the whole point.
- I have a job I love, and that makes me lucky. Many people who start travel and style blogs do it as an alternative to their profession because they are unfulfilled. Ultimately, I would love for my blog to become a career, but for now, I’m super happy with my actual career and don’t need my blog to fulfill that itch. It’s allowed to just be a space to write, not a place to launch a career as a travel writer.
- The fashion portion of my blog and the travel portion of my blog don’t necessarily go together. Yes, they are both an extension of my interests, but the content is hardly similar. And that’s ok! I don’t have to try and stress myself out about how to make them go together. They can be separate!
After spending some time decompressing my reflections from WITS, I am excited to relaunch Traverse Blog! You may notice a totally new, more streamlined layout. I wanted to clean up the site and do a little house-keeping with old pages, but hopefully this will help everyone find what they’re looking for a little bit easier. This blog will continue to be a location for me to share my travel stories, inspiration and food adventures. I love writing about my experiences abroad, and even though I’ve been in a bit of a pickle lately, I know my creativity will rebound.
Now you may be wondering, what about the outfits? Was that your favorite part of my blog? Fear not! I do still love posting cute pics of my style but they’re going to be housed somewhere else – on a new blog! I welcome you to check out MegBethStyle, my new fashion only blog. This blog is much more focused on quality photos over quality writing. I’m simply going to focus on sharing my style. It was toll to come up with creative things to say about my day and outfits, so why not just share the important parts—the photos and the clothes! Much simpler :)
I can already feel my inspiration coming back with this new set up of dual blogs. I think the focus and drive behind the specific topics will really help me to sort out my thoughts, writing style and topics, and I hope that you’ll continue along this writing journey with me. It’s a grand experiment, right?